Above the entrance is the name of the theater, 'Movies 9', written in neon.
Grant Smith, 8 September 2004

Cinemark USA

Valley Fair Movies 9

3601 South 2700 West
West Valley City, Utah, 84119
www.cinemark.com
(1970 - Present)
Open

Advertisements

Gala Opening Today ad for the Valley Fair 4 Cinemas, "Salt Lake's new luxury showcase!  4 elegant modern cinemas at one location!  The ultimate in automated projection and sound!  Convenient mall parking!"
Gala Opening Today ad for the Valley Fair 4 Cinemas, "Salt Lake's new luxury showcase!  4 elegant modern cinemas at one location!  The ultimate in automated projection and sound!  Convenient mall parking!"
14 August 1970
The Valley Fair Cinemas were the first four-screen theater complex in the Salt Lake area.  The idea of a single movie playing on two screens at the same theater was new enough that the opening day ad pointed out that with 'They Call Me Mister Tibbs', 'a new program begins each hour at cinemas 1 and 2.'

The Valley Fair Cinemas were the first four-screen theater complex in the Salt Lake area.  The idea of a single movie playing on two screens at the same theater was new enough that the opening day ad pointed out that with They Call Me Mister Tibbs, "a new program begins each hour at cinemas 1 and 2."


14 August 1970
Deseret News, page C7
Grand Opening ad for the Valley Fair 4.

The "Grand Opening" ad for the Valley Fair 4 as part of Consolidated Theatre.


28 July 1978
Deseret News, page B9
A 'limited engagement' rerelease of 'Star Wars'.
A "limited engagement" re-release of Star Wars.
28 July 1978
Deseret News, page B11
Last advertisement for the Starsip Theatres.

Last advertisement for the Starsip Theatres.


1985-03-12-C5-LastStarship, 12 March 1985
Deseret News, page C5
<p>First advertisement for the Valley Fair 4, after leaving the Starship Theaters chain.</p>

First advertisement for the Valley Fair 4, after leaving the Starship Theaters chain.


16 March 1985
Deseret News, page A6
<p>Last advertisement for the Valley Fair 4 before the theater came under the name of Cinemark.</p>

Last advertisement for the Valley Fair 4 before the theater came under the name of Cinemark.


11 September 1986
Deseret News, page C9
<p>First advertisement for the Valley Fair 4 as part of Cinemark Theatres.</p>

First advertisement for the Valley Fair 4 as part of Cinemark Theatres.


12 September 1986
Deseret News, page W3
<p>Last known ad for the Valley Fair 4, on 30 July 1987.  (The Google archive for the Deseret News is missing a couple weeks.)</p>

Last known ad for the Valley Fair 4, on 30 July 1987.  (The Google archive for the Deseret News is missing papers from July 31 to August 16.)


30 July 1987
Deseret News, page C8
First known ad for the Valley Fair 9.  (The Google archive for the Deseret News is missing papers from July 31 to August 16.)

First known ad for the Valley Fair 9.  (The Google archive for the Deseret News is missing papers from July 31 to August 16.)


17 August 1987
Deseret News, page C5
Newspaper ad for the Valley Fair 9, with 'Tangled' presented in Digital 3D.
Newspaper ad for the Valley Fair 9, with Tangled presented in Digital 3D.
27 March 2011
Deseret News, page E11
After all first-run Cinemark theaters converted to digital projection, the discount theater at Valley Fair began advertising which movies played in 35 film.
After all first-run Cinemark theaters converted to digital projection, the discount theater at Valley Fair began advertising which movies played in 35 film.
29 January 2012
Deseret News, page C15