Adams Shakespearean Theatre
Cedar City, Utah
In the early 1960s, business owners worried that the proposed Interstate 15 would divert tourists from Cedar City as they travelled to Zions and Bryce Canyon national parks. Fred C. Adams, a professor at Southern Utah State College, thought a theater festival might encourage passing tourists to exit the new freeway. For its first season in 1962, the Utah Shakespeare Festival used a makeshift outdoor platform as a stage, with the audience seated in folding chairs on the lawn. In 1977, the festival built the Adams Shakespearean Theatre, a replica of the original Globe Theatre.
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Discontinues Running Advertisements
Iron County Record, 2 March 1923, page 1
Allredge Thorley, manager of the Thorley theatre, has discontinued the running of advertisements on the screen between the reels while the show is in operation.
Mr. Thorley has found that the flashing of advertisements on the screen detracts unpleasantly the attention and interest of the patrons in the story being portrayed, and has a consequence has discontinued the practice.
Mr. Thorley is to be complemented on making it possible for his patrons to thoroughly enjoy the very excellent line of motion picture plays he is giving.
