Vogue Theatre
Vernal, Utah
The Vernal Amusement and Improvement Company opened the Vogue Theatre on 29 December 1916, with Mary Pickford starring in Poor Little Peppina. The Vogue was described as “the most modern moving picture show house in the Basin,” boasting features “right up to the minute.” The 425-seat theater had a balcony and a 17-instrument Wurlizter Plan Orchestra organ. The original name intended for the theater was “Princess,” but was changed to the “Vogue” after the management held a contest to find “the most catching name, with the least number of letters.” The Vogue Theatre closed in 1960 and was remodeled for use as the Vernal Drug Company.
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Theater Refurbished
Salt Lake Tribune, 28 January 1965, page B9
Refurbishing of the Murray Theater, a modernization program costing $15,000, has just been completed, according to owner A. M. Jolley. Purchased in September 1964, by Mr. Jolley, who also owns the Queen Theatre in Bountiful, the Murray Theatre, 4961 So. State St., has been completely refitted to accommodate the family trade, he said.