Madstone closes its 4 Trolley theaters
Deseret News, 8 June 2004
The Trolley Square Cinemas closed on 7 June 2004 as New York-based Madstone Theaters announced it would discontinue operations in Salt Lake City and six other cities because the theater chain was "not able to achieve its business goals."
Madstone Theaters was founded in 1999 and featured regular, independent, and classic films. Madstone opened its Trolley Square location in August 2003, after spending an undisclosed amount renovating the cinema with a lounge and concession bar. Prior to Madstone, the theater had housed Trolley Square Live!
Westates Theatres closed the Trolley Corners Theatres on 3 June 2004, citing underperformance. The theater will be replaced by a 20,000-square-foot 24-Hour Fitness club, which is expected to open on 1 December 2004.