The It Theater showed movies from at least October 1912 to March 1914, with prices from 5 and 10 cents.^[1]

The Ogden Standard Examiner commented in October 1913 that the It Theatre was coming to be known as the “Children's theatre” because many of their films were “especially interesting to the little folks.”  The fairy tales "Hop O' My Thumb" and the "Seven Leagued Boots" were to be presented in “beautiful natural colors” on 6 and 7 October 1913.^[2]

1. "Advertisements", It Theatre (Ogden)
2. "Children's Theatre", Ogden Standard Examiner, 5 October 1913, page 11