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Motor Vu Drive In
3301 East 3300 South
Salt Lake City, Utah

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George H. Harrison and R. Howard Harrison opened the $40,000 Roosevelt Theatre on Valentine's Day, 14 February 1942, with Shirley Temple in Kathleen. The “modern up-to-the minute motion picture theatre” was described as “new, beautiful, and elaborately equipped.” The interior color scheme was peach, green, and beige, with red velour curtains and drapes. The 500 seats in the auditorium were “arranged on a slight arc so that every seat directly faces the screen.” The stage was large and had floodlights, so the theater could “accommodate many types of entertainment” and serve as “a community playhouse as well as a motion picture theatre.”

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Motor Vu Drive In
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This geological survey map from 1975 shows the Motor-Vu Drive-In on 3300 South, just east of the I-215 freeway. The screen was positioned on the east side of the drive-in, giving patrons a great view of the Salt Lake Valley. — Exterior Photos

Grand Opening ad for the Motor-Vu Outdoor Drive-In Theatre, "at the base of the Wasatch Mountains under the stars..." — Advertisements